The power of
strategy & digital marketing
What WE offer
Intelliar believes in Integrated Digital outreach
STRATEGY
Brand strategy integrates all activities – public relations, advertising, investor relations, interactive or internal communications – to manage your most precious asset: your brand. We help create an identity for your brand and define your position in the market. We then build the credibility and potential of your brand in the market with creativity and technology.
Creative strategy is a phrase that is used in reference to taking risks and making connections through ideas that changes the way people perceive things and, eventually, changes the way they live. We look to further your creative process; enable you to overcome blocks and conquer the market. Our long-term, creative strategies ensure that you have an edge over your competitors, every time.
A content strategy is important to bring out your Unique Selling Proposition (USP), what you stand for, and your voice in a busy marketplace. A brand’s success in the market is directly dependent on its content marketing strategy. Only around 35% of the Fortune 500 companies in the world have a content strategy that coheres in the multi-channel/multi-device world we live in today. As pioneers in engineering content strategies, we seize every opportunity to deliver mutually agreeable outcomes between your product/service and your customers.
The Internet is a crowded place and like any crowded place, it is filled with multiple things that you have to familiarise yourself with before diving deep into it. So how do you do something that will make people sit up and take notice? That is the question at the heart of digital strategy and online marketing, and our committed team has at its disposal the knowledge, skills and experience necessary to find a relevant solution that strengthens your identity.
Marketing
Managing multiple marketing channels in an always on digital marketing world can be challenging. We partner with our clients to create digital command centres that can respond to your customers on demand, offer you a single customer view as well as help simplify the complexity of channels, messaging, audience and measurement.
Say you’re walking in one of the more popular streets in your city and you see a hoarding that just blows your mind away. Now, imagine the same thing in the online space. We capture the same emotion in the online space through compelling advertising that is at the right place at the right time in front of the right person. This includes using platforms that enable Search, Display, Repeat Targeting to Content Seeding as well as use of a range of Ad Networks. And, yes, we still blow people’s minds away!
It might not be as glamorous as social media but email marketing remains one of the most effective marketing tools in the online space. We understand the potential of email when it comes to penetration, reach, life-span, engagement, and return on investment (ROI). We use e-mail to drive conversion of transactions including cross-selling, up-selling and retention.
You want to hit the market with a bang, so you want to be everywhere on social media – Facebook, Twitter, YouTube, Pinterest, Instagram, etc. We can put you everywhere, but would that make sense to your brand. Being at the right place at the right time makes sense and that’s what we at Langoor believe in when it comes to a social media marketing plan. We help brands connect the right dots for optimized results.
Being on the Internet is essential in today’s world. But having a website is only the beginning. Bringing traffic consistently to it and converting visitors to customers is a completely different ballgame. We help your brand stay on top, not just in your customer’s mind but where it matters – on the first page of the search engine, with constructively developed Search Engine Optimisation (SEO) and Search Engine Marketing (SEM) strategies.
